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Open tir. How to open a shooting range with firearms

The entertainment services industry is fertile ground for starting your own business. To become an entrepreneur in the field of entertainment, it is not necessary to look for a brilliant and fresh idea, it is enough to remember the good old fun like shooting ranges. How to open your own pneumatic shooting range will tell a detailed example of a business plan.

Why tire? The demand for shooting establishments is gradually growing. The target audience for such entertainment, contrary to beliefs, is quite wide. Shooting gallery services are popular with teenagers and adult men, but according to experts, girls and women are especially excited about this kind of entertainment. Given the low competition, the entrepreneur has a chance to quickly recoup the business and earn serious income.

Organizational moments

How to open your shooting range and what is needed for this? From a legal point of view, the registration of a shooting gallery as a business is not difficult.

Shooting ranges come in two varieties - professional and sports. The pneumatic shooting range belongs to the second type; it does not provide for firearms. To open a sports shooting gallery, it is enough to register as a private person and indicate the relevant types of activities according to OKVED.

The type of activity to which the shooting range with pneumatic weapons corresponds is indicated under the number 71.40.4 - rental of equipment for recreation and leisure. In advance, it is worth adding activities that allow the trade in toys, specialized goods and goods for tourism and fishing. This will save time later on when the owner decides to expand the business by opening a related products store.

How to open a shooting range with firearms? You will need a special license and a lot of approvals from the security services and the Ministry of Internal Affairs. This service will not receive demand from a standard consumer, since there are no such open-type establishments. In this article, it is a shooting range with pneumatics that is considered as a business.

How to choose a room


The advantage of a shooting gallery as a business is that there is no need for expensive repairs. The walls will have to be upholstered with special soundproofing material, the other functions of which include protection against rebound. When choosing a room, special attention should be paid to the location of the future shooting gallery and its size.

Shooting range location

Since the institution assumes an entertainment format, it should be located in places where people tend to relax. Outside the city, these can be sports facilities, clubs. In the city, the shooting gallery works great in a park or near passable public places such as a square. In shopping centers, a pneumatic shooting range also has every chance of success.

Before making a shooting gallery, it is useful to conduct a market analysis in the proposed area. The analysis should include all options for rent, taking into account the cost, the presence or absence of nearby competitors. If there are competitors, it is useful to study their prices and the average workload of the business. Counting the total number of customers per day will indicate the advisability of opening a similar establishment nearby.

How to calculate area

The standard area for a shooting gallery is from 50 sq.m. At the same time, the distance to the targets should not be less than 5 meters, ideally all 15. The width is calculated based on the expected number of customers at the firing line at the same time. There must be at least 1.5 meters of distance between people.

Necessary equipment


Shooting range equipment is the most expensive item of expenditure

The purchase of equipment in the air gun shooting range business is the most costly item of expenditure. Specialized stores offer to purchase a complete set of equipment for a shooting range on a turnkey basis. It is allowed to buy equipment in used condition. Would need:

  • firing line;
  • rifles;
  • shooting stand;
  • targets;
  • eye safety goggles;
  • upholstery materials;
  • lighting.

Ensuring the safety of customers is an important point that should not be overlooked even when working with relatively harmless air rifles. In no case should visitors to the shooting range appear on the firing line or at the targets. Upholstery of walls with material that protects against ricochet is a prerequisite for opening a shooting range.

Services and range

The main service of the shooting company is target shooting. To do this, customers can be offered two payment options for shooting range services:

  • time payment.
  • payment for bullets by the piece;

Choosing the second option, you need to make a competent calculation of the cost of hourly payment in order to ultimately remain in profit. The first option - piece payment, should also involve any bonuses in the form of free bullets.

When opening a pneumatic shooting range, it is important to calculate in advance what other ways you can motivate a client, in addition to free shots. Small souvenirs, soft toys, products with the symbols of the shooting gallery will come in handy (for this, you should worry about the logo in advance). This helps to increase the excitement of customers and increase sales. Visitors will be interested in tournaments, contests and other events with a competitive moment.

Score


Prizes may vary

Tyr will not interfere with the store, as an additional source of income. What assortment should be offered to visitors of the shooting range:

  • Toys , which can also be won in shooting competitions;
  • Souvenir products . Preferably, with the symbols of the institution itself. If the shooting range team will wear T-shirts and caps with a company logo, it is possible that the same products in the store will be in decent demand;
  • Travel and sporting goods .

Tiru, ​​which is located on the street in the form of a tent, will need a refrigerator with drinks in the summer. Alcoholic products are prohibited, as people in a state of intoxication should not be allowed to shoot.

Service staff

The number of employees for a pneumatic shooting range depends on the size of the premises and ranges from one to six people. The specialization is the same - a ranger, or a shooting instructor. His tasks include explaining to customers the intricacies of handling a gun, explaining safety precautions, and selling bullets.

As a business, the shooting gallery is an entertainment enterprise, so it is the duty of the employees to treat customers kindly. The instructor should be able to support with a smile, be polite and cheerful. When hiring employees, it is worth paying attention not only to the knowledge of weapons and shooting skills, but also to personal qualities.

Accounting and housekeeping

Today, it is not necessary to hire on a permanent basis employees who carry out accounting, as well as cleaners of the premises. For general cleaning, it is necessary to periodically seek help from a cleaning company, the services of an accountant can be entrusted to specialized firms.

Business advertising

It will not be possible to organize an advertisement for a pneumatic shooting range in the media, since advertising of weapons has restrictions at the legislative level. At the same time, it is not forbidden to promote such a business in social networks and the Internet in general. What other effective options are there for attracting customers to the shooting range:

  • A large and noticeable sign in appropriate colors (bright colors and funny pictures will not suit a shooting establishment).
  • Flyers and posters, distribute to nearby establishments and shopping centers.
  • Pillar and pointers.

In social networks, you can disseminate information about contests with prizes and shooting competitions. When expanding the business, it would be a great idea to organize a mobile shooting range to participate in city events and festivities.

What is the profit?


Approximate costs of starting a business, in rubles:

Table. Business Startup Costs

The calculation was made for a shooting range with a pneumatic gun with a total area of ​​​​about 50 square meters. m., with a staff of 2-3 people. The minimum set for starting a business will cost at least 210,000 rubles. The final cost depends on the area and location of the premises, the need for repairs, the number of personnel and shooting equipment.

Experts say that this business belongs to a niche with high profitability, from 100%. Regular investments in large amounts will not be required, of the monthly expenses only the rental of premises, wages to employees and the purchase of small consumables. As a result, payback can be achieved in one full season. A store and additional services, such as a “traveling shooting gallery”, will help you not to lose profitability in the least profitable months.

Such shooting ranges serve as a training ground for police and security companies, as well as for training individual clients. Entertainment shooting galleries as independent enterprises are not developed in St. Petersburg, although, according to market participants, they are in demand. They mainly work in sports clubs, entertainment venues and recreation centers as an additional service. There is a small shooting gallery in the Fireball nightclub, shooting range services are provided at the suburban recreation centers "Aquamarine", "Pchelka", "Youth", "Mayak", "Old Mill" and others. Opening an entertainment shooting range using pneumatic weapons does not require as many licenses and permits as are necessary for the operation of a professional shooting range. The requirements for the premises are not so strict. It is necessary to invest about $2-3 thousand to open such a shooting gallery, while a professional shooting gallery will cost 5 times more.

1 step
Registration and licenses

To open a shooting gallery, you can register as a private entrepreneur or register a company.

Federal Law No. 128-FZ of August 8, 2001 "On Licensing Certain Types of Activities" does not provide for the licensing of activities for the opening and maintenance of shooting galleries and pneumatic shooting galleries in particular. You also don't need a license for airguns.

2 step
room

An entertainment shooting range can be in demand at shopping or entertainment complexes, in parks and recreation complexes, in places where entertainment facilities are concentrated.

For a shooting range, a room of 40-50 m2 is suitable. Professional shooting ranges have a platform length from the line to the target of 50 or 100 m. However, for an entertainment shooting range, a distance of 5-10 m is enough.

The shooting gallery can be located in the basement or occupy any floor of the building. There is only one requirement: the walls must be protected by a bullet trap, which can be purchased or built independently. The wall must be equipped with a softening pad and tarpaulin to avoid rebound. The shooting gallery is good in that it is not necessary to make chic repairs and invest a lot of money in the interior. At first, the "basement" situation is also suitable: it is enough to supplement the brick walls with a protective color grid or other improvised materials. Therefore, investments in the arrangement can be minimized.

3 step
Equipment

The only equipment of the shooting gallery are weapons and targets. However, this is the most expensive part of the budget of a start-up company.

A shooting range requires 5-10 weapons. “Our shooting range uses one five-shot and three single-shot rifles, two pistols and one submachine gun,” says Alexander Lakshin, art director of the Fireball club. “This is quite enough for the shooting range to work.” In the shooting range of the "Old Mill" - six rifles and pistols.

It is not uncommon for visitors to break or damage guns. Therefore, it should be borne in mind that the repair and replacement of equipment will be one of the expenditure parts of the budget.

Pneumatic weapons are produced by the Izhevsk Arms Plant, the Moscow Arms Plant "Anix" and others. An air rifle costs $200 on average, pistols can be purchased for $50-$150. Imported analogues of the brands Walther, Beretta, Colt and others are usually $50-100 more expensive. Investments in the acquisition of weapons can be about $ 1 thousand.

Targets can be of two types: static and moving. The cheapest - paper targets with standard rings - cost 3 rubles apiece.

“We order paper targets at the printing house. From 10 to 50 pieces are spent at the shooting range a day,” says Ivan Makurov, coach of the shooting and sports club of the Central Inter-district OSTO. By the way, paper targets can be entered into the computer and printed out as needed on their own.

In the shooting range at the Staraya Mill recreation center, in addition to paper targets, candles, aluminum cans from drinks, soldiers and toys are used. By equipping the shooting range with static targets, you can reduce the cost to 800 rubles per month.

To equip a shooting range with moving targets, you will have to spend 4-6 thousand rubles, but they will also last much longer.

There are other options for equipping the shooting gallery. Thus, the St. Petersburg center of projection technologies "Viking" offers equipment for a laser multimedia shooting gallery, the St. Petersburg company CJSC "KD" produces multimedia shooting range complexes.

4 step
Staff

From one to six people are needed to organize the operation of the shooting gallery, depending on the size of the site and the number of weapons.

In the Fireball club, the shooting range is served by one person. “The main requirement for an instructor in a shooting range is communication skills, the ability to communicate with a client and correctly explain safety rules,” says Alexander Lakshin, “and anyone can be taught how to handle pneumatic weapons. A girl could work in a shooting range.” In the professional shooting range of the shooting and sports club of the Central Inter-district PSC, three coaches work - former employees of military structures.

5 step
Clients and their opportunities

According to employees of shooting galleries, women and children are the most reckless shooters.

One shot in a shooting range costs from 3 to 30 rubles, the most common price is 5-6 rubles. On average, customers make 10-20 shots, but there are shooters who are ready to leave 500 rubles or more in the shooting range.

The opportunity to win a prize, usually symbolic (a toy, a flag, a badge and other inexpensive souvenirs), especially fuels the excitement.

Figures how much it costs to open a shooting range:

- Room rent - $300-600/month.
- Weapons - $ 1 thousand.
— Targets - $30-200
- Staff salary (one to three people) - $200-$900
— Prizes - from $50
Total - from $1580 to $2750

Ready-made business plan

In pre-perestroika times and especially in the post-war years, domestic shooting galleries and shooting clubs flourished. The domestic and foreign policy of the state provided them with a full load, all kinds of assistance and encouragement for the education of the "Voroshilov shooters." Having lost such support, already in the late 1980s they all eked out a miserable existence.

The equipment is hopelessly outdated, the interest in shooting among the population, despite the intensive criminalization of society (or maybe just because of it), has noticeably cooled. This situation continued until fellow citizens were allowed to use gas and pneumatic weapons for self-defense. Self-defense is, of course, good and right; but how to defend yourself if you are familiar with your "blued friend" only in general terms, and if you shot from him, then only in a wasteland at bottles? Obviously, it takes practice.

At the same time, as soon as society began to gradually grow fat, the number of active hunters again sharply increased - those who can afford both good weapons and “bear” trips. And, finally, the public walking in the parks again discovered all the charm of hitting the "bull's eye", depicted on some wooden bunny, in front of astonished friends.

Here it is, the golden moment for your "sure shot" - the start of a shooting range business! On the one hand, there is clearly a demand for the service (and it will grow). On the other hand, this market is practically empty. So, according to Ivan Pozdeev, Deputy General Director of Iceberg, a leading Russian manufacturer of equipment and weapons for interactive shooting ranges, no more than a dozen shooting establishments actually operate in the huge Moscow metropolis. Moreover, some of them are of a closed nature, that is, only representatives of law enforcement services, employees of private security companies and simply “their own people” can get there. Most of the rest are equipped "the old fashioned way". And those that can really offer something interesting actually serve no more than 10 thousand people.

Possible options

Those who want to enter this business can see a great variety of types of weapons: from the simplest and cheapest mobile “shooting galleries on wheels”, equipped with a couple of pneumatic guns and a set of targets, to solid, state-of-the-art shooting range complexes where you can shoot live ammunition of three dozen types of weapons. Poor is the soldier who does not dream of becoming a general! A successful start from the bottom of the hierarchy of this business will allow you to gradually increase both the turnover and the fleet of weapons - and maybe eventually become the owner of a small underground shooting range, a one-time visit to which costs customers at least $ 300. Consider the options.

Air!

Pneumatic weapons are a reasonable compromise, allowing the client, for a divine price, to babysit in the hands of an analogue of a military weapon that looks almost the same as its prototype. For example, the SVD (Dragunov sniper rifle) in its analog version is called "Tiger" and is almost indistinguishable from the "real" one. The visual and sound effects from firing a live bullet, of course, are incomparable to those that a pneumatic “bun” gives a click. But the hassle with the design - no. And the shot costs the client 10 times cheaper.

To work with "pneumatics", you can either install a stationary shooting range on a permanent basis, or organize a tent - a lightweight collapsible structure for seasonal work in crowded places. Manufacturers, as a rule, recommend the most "volatile" option - a mobile shooting range-transformer based on a car trailer. Its important advantage is the ability to "spud" the most profitable places and change the location as soon as they cease to bring good profits. Properly selected equipment on the basis of such a shooting range is deployed to full “combat readiness” in just 30-40 minutes.

According to Tirmaster specialists, one client makes an average of 25 shots. With the recommended cost of a shot of 5 rubles (of course, the price depends on the location of the shooting range and the income of the population), about 200 rubles are deposited from one shooter at the box office. The average daily attendance of shooting galleries is very individual and directly depends on the quality of the service offered and the good location. In a densely populated city, an average of at least 100 visitors come to the shooting gallery every day - that is, the daily revenue will be at least 2,000 rubles. If the shooting gallery is well located, then the number of visitors, as a rule, triples: that is, the average monthly revenue of the shooting gallery on wheels will be about 150 thousand rubles. For a start, very good - especially when you consider that the entire structure, together with the car, costs 160 thousand. The cost of prizes, the purchase of airguns (for example, used ones) and the salary of a driver (who may also be an instructor) will bring the level of expenses to the round number "200"; however, as Tirmaster's calculations show, in a month and a half your acquisition will pay off and begin to bring you a constant profit.

In principle, you can save up to 40 thousand rubles on average if instead of “wheels” you simply purchase a “mini-shooting gallery” with a thematic proscenium, the design of which involves quick assembly and installation in any suitable area. However, this option is only advisable if you already have transport.

How to catch a hunter

The instinct of the hunter and the excitement of the player is inherent in every person; you just need to awaken these feelings - and then the client will return again and again. “In order to interest all categories of shooters, one should select colorful and diverse targets,” says Alexander Efimenko, head of the Attractions from Volzhsky joint venture. - For example, we have as targets - completely disgusting scoundrels: pirates, bandits, monsters. It is worth shooting one - another immediately appears behind him. And in general, all targets live their lives in the scenery built for them: the sea, a ship, an air collapsible structure for seasonal work in crowded places. You try yourself as the main character in this theater, - Alexander says with enthusiasm. - And an integral part of this performance is humor. More than once I had to observe with what enthusiasm they shoot at our targets, shooting villains, trying to open all the windows and doors, visitors of various ages: both respectable ladies, and hot young men, and schoolchildren.

To attract customers, the right choice of weapons is also very important. The aces of the shooting business really praise the classic IZH-38 rifle. Its main advantage - simplicity in operation; and the main difference from semi-automatic pneumatics is that the preparation for the next shot introduces additional dynamics into the course of firing. Imagine the process itself: ten shots - ten reloads, and this is both additional time for participation in the shooting, and additional pleasure (“broke”, inserted a bullet, snapped, fired), which cannot be said about shooting from a semiautomatic device: a few seconds - and the end (spent money quickly migrates to the cashier of the shooting range, but the emotions are not fully spent). And, of course, you can not skimp on prizes - extra shots, soft toys, etc. Good shooting should be encouraged, and a sharpshooter who recklessly collects trophies attracts a large number of people not only as spectators.

Within the Law One of the most compelling arguments in favor of opening a shooting range with airguns up to 7.5 joules is that no licenses are required under the Guns Act. It is enough to register as an entrepreneur, arrange a lease of premises for a hospital or a piece of land for movement, purchase the appropriate equipment - and you can begin to bring joy to the public while making a profit! You should not just forget about safety. You must eliminate the possibility of people appearing in the line of fire, eliminate the flight of bullets outside the range and ricochets that can lead to injuries. The recommended distance from the line to the targets, depending on the type of targets and shooting range, is 6–12 meters. And they should be completely controlled by you.

Making money on emotions is a very profitable business. Excitement makes customers leave substantial amounts in the pocket of the owner of the shooting gallery. The feeling is quite understandable. You just shoot and the shots are over. But you need to demonstrate to yourself and others your skills. And so modern Robin Hoods part with honestly acquired rubles. The idea to open a shooting gallery in the park appears in many bright minds as soon as the sun begins to warm up, and the first couples in love appear on the paths of city squares. However, few people realize their dream.

Current business. How to open a shooting gallery for a novice entrepreneur

A license to open a pneumatic shooting gallery is not required. So you can save a lot of money by doing this. But the choice of location is the key point of this business. A crowded park will provide an opportunity to obtain the much-desired profit. Therefore, as soon as a suitable place is found, we can assume that the matter has moved forward. If you manage to rent a suitable space in a popular shopping center, then you can also congratulate yourself on a good start. Another nice point is the savings on repairs. To open a shooting gallery in a park or even a basement, it is enough to equip the walls with bullet traps and decorate them with a camouflage net.

What you need to open a shooting range. What equipment for a shooting range is useful at first

If you manage to save money on the interior, then how to open a shooting gallery without purchasing enough weapons is a rhetorical question. You will immediately have to lay out a tidy sum and purchase 5-8 units of different “pneumatics”. Domestic pistols and machine guns will cost 50-100 dollars less than their imported counterparts. At the same time, a thousand bucks will be needed for the initial arsenal in the best scenario. Another point to consider is the need for regular repair of shotguns and pistols. Even the most reliable weapons, despite the assurances of manufacturers, will periodically fail. Therefore, you will either need to repair it yourself, or find a gunsmith who will have to pay for this service.

You can either save on targets by using the simplest disposable paper ones, or spend a lot of money by ordering original moving targets. Of course, various interesting objects can also be used as static targets (burning candles, for example), but they are still far from dynamic targets.
Prizes will be a separate item of expenditure. Even miniature flags and balloons with laudatory inscriptions will attract customers:
"Best shooter",
"The most accurate guy"
"For a well-aimed hit", etc.
Soft toys and cups will be an excellent reward for the most persistent and talented shooters.


How to open a shooting gallery, saving on staff. Is such a game worth the candle?

Having purchased equipment for a shooting gallery, you can think about hired employees. The state depends on the size of the shooting gallery, the number of weapons and the planned number of visitors. With the maintenance of a small shooting gallery, its newly-made owner alone can quite cope. But if a big deal is planned, then smart instructors will have to be recruited and trained. Moreover, the most important quality of an instructor is his communication skills. In this case, it is better to move away from stereotypes. After all, an attractive girl in the role of an instructor can make more money than a stern former commando.
Let's move on to calculations
A complete list of what you need to create a shooting gallery:
renting a room will result in a solid 10-20 thousand rubles a month,
the acquisition of an arsenal will require approximately 30-40 thousand,
the monthly payroll directly depends on the number of instructors involved (1-3 people) and varies between 7 and 30 thousand rubles,
for targets and prizes you will have to pay from 2.5 to 8 thousand rubles.
As a result, we get that the opening of the shooting range will result in 50-100 thousand rubles. For those who are thinking about the question of how to open a shooting gallery, and the profitability of this event, experienced businessmen are advised to take a chance. With an average cost of a shot of 5 rubles, daily revenue in a well-located shooting range can reach 5-6 thousand rubles. This means that in the most modest scenario, you can make a profit in the first month of the existence of the shooting gallery. Good luck!

The shooting club as a business occupies a small niche in the market and is not particularly noticeable for some categories of citizens. However, gamblers have been to the shooting range more than once and know how it works. Getting a prize for accuracy is inexpensive and exciting. If you choose the right place for doing business, you can make good money on it. In our article, we will learn exactly how to organize everything correctly.

Registration and organization of business

Shooting clubs fall into two categories:

  • professional;
  • amateur.

What we call a shooting range and often see in parks are amateur small points. During the season they have a good income from their activities. As for professional shooting ranges, they are intended for education and training of a narrow group of people. Most often they are located at sports clubs.

For these types of shooting clubs, absolutely everything differs:

  1. The audience.
  2. Investment cost.
  3. Payback period.

As for the registration of this business, at first this process may seem complicated, but it is not. Combat weapons are not used in shooting clubs, so even a person who is not familiar with the specifics can open his own business. Organizing a business is also easy, but let's talk about everything in order.

Required Documentation

In order to open a shooting club, you only need to register a company or obtain documents for an individual entrepreneur. Nothing else is required.

Often, newcomers argue about whether it is necessary to issue a license. No, it is not necessary, because the weapon used will be pneumatic.

The activity itself is not subject to licensing in accordance with Federal Law No. 128.

Choose the tax regime and be sure to register the cash register with the tax office.

Location and premises

Now you can proceed to the most interesting process, the organization of the business as a whole. And at this stage, you need to decide how exactly you want to see your club. It will be a small shooting range in a park area or a separate room at a sports club.

One of the most interesting ideas is the combination of a restaurant complex in the style of hunting with a large shooting club and a small hotel outside the city. In this case, the bet is made on the fact that large investments will quickly pay off, because the project is really interesting.

For an average shooting club, you will need a room of 50-60 square meters.

Keep in mind that the professional shooting range has a length of 50 and 100 meters. There are no restrictions when choosing a room. It can be either a basement or a semi-basement. The main rule: the room should be separate. You can select several rooms and conduct customer training. For teenagers and women it will be interesting to take up archery.

Cosmetic repairs are a must. It is better if the entrance is separate, the club can be located both in the city center and in a residential area. Sometimes it is appropriate to place a club in a country base.

Equipment and equipment

For a standard shooting gallery, all equipment is reduced to a limited number of positions:

  • weapons of various types;
  • targets (stationary or moving);
  • headphones;
  • laser glasses;
  • furniture.

When opening a shooting club, you do not need large investments. For an average room, you will need about ten weapons. As risks, you need to lay the cost of repairing equipment.

The wall towards which the shot is fired must be equipped so that the bullet does not ricochet towards the visitor.

For the convenience of guests, you can organize a recreation area with a sofa and a TV, place racks at the turn.

Organization of the club

The better the work is organized, the more chances for a quick payback. Closed clubs are good because it is warm here all year round, customers will not be limited in their actions.

Income may come separately from:

  1. Single ticket sales.
  2. Distribution of club cards.
  3. Conclusion of contracts with various organizations.
  4. Leasing the club for a short period of time (for example, for an hour).
  5. Bar organization.
  6. Conducting competitions.

In order for serious visitors to become interested in this particular club, you will need to purchase high-quality equipment and create maximum safety and comfort.

The automated shooting club is a very promising business.

A huge plus is a little competition.

Staff

Employees play a vital role in any business. The trust of clients and their comfort depends on their qualification. For a shooting club you will need to hire:

  • an administrator acting as a manager;
  • assistant in the hall (2-3 people);
  • cleaning lady.

There are certain requirements for the administrator and assistants:

  1. Weapon knowledge.
  2. Passing a technical safety exam (you can organize it yourself).
  3. Ability to communicate competently.

This is quite enough. It is also necessary to develop a uniform form for staff.

Advertising

A good placement option is specialized printed publications for hunters.

The financial component of the business

Let's talk about how much funds will be needed to open, and how quickly they will return to the entrepreneur. Perhaps this is the most important question. Before starting a business, it is worth drawing up a business plan and calculating all costs and profitability, even if the investment is minimal.

Cost of opening and maintaining


The items of expenditure include:


The most expensive will be the acquisition of weapons. There are manufacturers in Russia who offer classic air pistols and shotguns.

The rates are roughly as follows:

  1. Pistol - from 3000 to 6000 rubles (sometimes higher).
  2. Shotguns - an average of 15,000 rubles apiece.

The cost of rent depends on a large number of factors. Also calculate employee salaries, utility bills and risks, which can be estimated at 10-15%. Automatic targets are also not cheap, in order to save money, you can replace them with paper ones, but this does not look very nice.

In total, the average cost of opening will be 350,000-450,000 rubles.

This is a small amount for a promising business. Large clubs are additionally equipped with touch screens, computers, sound equipment and other things. Don't forget to buy ammo. It is inexpensive, but they are used up very quickly.

Size of future income

Shooting club earnings can be quite serious if the marketing campaign is carried out correctly and the business is well organized. Don't discount women. According to experts, the fairest sex is the most gambler.

The first profit will not be high, but the increase in customers in the first two to three months will allow the business to quickly pay off.

In the first six months, the profit will be 40,000-50,000 rubles.

If the club is large, this amount will increase several times. For example, a shooting club in nature will become not only a place for training, but also a successful play area. This principle has developed many airsoft clubs, which are generally not safe.

Payback period

The profitability of shooting clubs is very high, even if they are quite small and open in the form of a shooting range. During the season, such a club quickly pays off.

As for the average club, it is realistic to recoup it in 4-5 months.

This is the most optimistic plan. As a rule, you need to set realistic goals, so you will have to count on 6-12 months until the full payback.

There are not many shooting clubs in our country. This business is worth doing if there is a shortage of shooting ranges for the population in the region. In general, business captivates with its simplicity. If you do not ignore the safety rules, then there will be no problems with this case.

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Step by step plan to start a business.

Step 1. Preparatory work

The first thing to do is to decide what type your shooting range will be and what type of weapon will be used. Not only the size of the initial investment depends on this, but also the popularity of the service as a whole. Currently, the following types of shooting galleries can be distinguished:

  1. Pneumatic shooting range. Shooting here is carried out from an air rifle at metal targets. This is one of the most popular, classic types. Pneumaticsequally liked by both adults and children. The organization of such a shooting gallery does not require large start-up costs, and the equipment is extremely simple.
  2. Laser or interactive shooting range. Shooting is carried out from laser prototypes of modern weapons at targets moving on a plasma screen. More suitable for placement in shopping and entertainment centers;
  3. Archery and crossbow shooting range. The main weapon is a bow and crossbow, shooting is carried out at a round target.

In addition, the shooting range can be organized both in a tent version, that is, stationary, and in a mobile version, when equipment and targets are mounted in a car. The mobile option will cost a little more than the stationary one, but due to its mobility, it has more opportunities for earning.

Of course, a lot will depend on where your shooting range will be located and who will be the main visitors. It is one thing to place a tent in a residential area of ​​the city, which in principle is not recommended. Another thing is to stand on the pedestrian zone in the resort town, where many vacationers walk in the evening, ready to spend a lot of money on entertainment.

Step 2. Finding the location of the shooting gallery

The next step is to find a land plot or premises to place a "firing point". To set up a tent, you will need an area of ​​\u200b\u200babout 20m2. Priority locations include:

  • Parks and squares;
  • embankments;
  • Entertainment centers;
  • Resort areas with a large traffic of tourists (record holders in terms of revenue);
  • Festive events (for a mobile shooting gallery).

Separately, it is worth talking about the lease agreement. Installing a shooting gallery on private land will not cause any particular problems. It is enough just to discuss all issues with the management of the land or building. If the shooting gallery is planned to be installed on municipal (state) land, then it is necessary to contact the local administration in the property management department for a temporary permit to place a non-stationary object. They will require an application from you with an approximate layout of the outlet in a specific area. The registration procedure in this case, based on all the subtleties of the regulations, can take from several weeks to several months. Therefore, this issue should be resolved well in advance of the opening of the summer season.

What taxation system to choose for business

Upon completion of the search for a location, you must register your activity with the IFTS (tax). As an organizational and legal form, it is most profitable to register individual entrepreneurship(IP). This OPF does not require large costs and time for registration. The entire procedure for collecting documents and registering with the IFTS will take a maximum of 7 days.

After registering an individual business, you need to choose a taxation system according to special regime. You can choose between a simplified system (STS), a single tax on imputed income (UTII) and a patent. The most common taxation regime for shooting ranges is UTII, although for some regions it may be more profitable to use a patent. In any case, before writing an application for a special regime it is necessary to calculate all possible benefits from the use of all the above tax regimes.

A license is not required to organize this business.

What OKVED is required for the business of installing a shooting gallery

When filling out an application for registration of an individual entrepreneur, it is necessary to indicate the OKVED codes. OKVED code for shooting gallery: "71.40.4 Rental of inventory and equipment for leisure and recreation (rental of sports equipment, rental of pleasure boats and boats, bicycles)". If you plan to simultaneously sell toys and cotton candy along with shooting, then you must specify additional OKVEDs for the relevant types of activity.

What equipment to choose for a shooting gallery

You can purchase the equipment both separately and purchase the turnkey option. To organize a classic pneumatic shooting range, you will need the following equipment:

  1. Tent collapsible;
  2. Firing line;
  3. Shooting stand;
  4. Air rifles, 2 pieces (Izhevsk production);
  5. Safety glasses;
  6. Lighting.

This is the bare minimum you need to start a business. The cost of such a kit starts from 150 thousand rubles.

The tent for the shooting gallery is a structure consisting of a lightweight metal frame covered with a center made of durable moisture-resistant fabric. The inner and outer surface of the tent is usually decorated with a military theme, to create the effect of hostilities. The back wall, where the targets are installed, is reinforced with a metal sheet 1.5 mm thick.

The firing line is a prefabricated structure consisting of a metal frame, tabletop and tarpaulin. The shooting stand consists of a metal frame (or rack) with metal figures-targets installed on it.

The pneumatic shooting range uses weapons of various modifications. Izhevsk-made rifles have proven themselves well. This is primarily an air rifle MP-512, IZH-38 and IZH-60. The main advantage of Izhevsk-made rifles is ease of operation and reliability.

Separately, it is worth talking about security measures. According to the “weapons law”, the power of an air rifle must be no more than 7.5 J, then no license is required. Such weapons do not pose a serious danger to visitors, but this does not mean that you do not need to think about the safety of customers. The organizer must exclude as much as possible the possibility of people appearing in the line of fire and ricochets that could cause injury to visitors. The recommended distance from the line to the targets is 6-10 meters.

Hiring

The final step in opening a business is hiring operators. How to register an employee in your organization, read the article: " how to hire an employee«.

After you accept the first employee, you must register with the Pension Fund and the Social Insurance Fund as an employer. For your employees, you are required to pay monthly insurance premiums (30% of salary in 2013).

A separate topic is the issue of the honesty of the shooting range staff. Theft of proceeds here is a very common case. There are solutions, although they do not always work. You can, for example, set a revenue control based on the number of bullets spent and set an employee's wages based on the number of customers attracted (% of revenue). Of course, the best way to control income is to know the approximate number of clients per business day. And this can only be learned by personally working as an operator for some time.

How much can you earn from a shooting range installation business

The start of the shooting gallery is no less important than the preliminary preparation. If you want to earn loyal customers and increase interest in your point, then you should not skimp on prizes for accuracy. The more gambling shooters who want to collect as many bright prizes as possible and brag to others, the more they will bring friends with them and compete in your shooting range. And this only plays into the hands of the organizer of the case.

Speaking about the profitability of the case, you can give a simple calculation. The average traffic of the shooting gallery in a well-established place is about 20 people per hour. The cost of one shot is 5 rubles. On average, one shooter makes about 10 shots. Accordingly, the revenue per hour of work is 1000 rubles. For an 8 hour working day, the income will be 8000 rubles. The main expenditure part can include the payment of salaries to operators and the payment of prizes to well-aimed visitors. And even if the entrepreneur receives only half of the declared revenue (4 thousand rubles) “clean” per day, then the entrepreneur’s profit for a month of work will be 120 thousand rubles.

How much money do you need to start a business

  • Room rental (it is ideal to find a place in an amusement park, in the city center, not far from educational institutions) - from 25 thousand rubles.
  • Purchase of pneumatic weapons for a shooting gallery - from 50 thousand rubles.
  • Acquisition of targets - from 10 thousand rubles. (at the initial stage, you can use cans of drinks).
  • Purchase of prizes - from 30 thousand rubles. (you can innovate after the promotion of the shooting range. It is worth remembering that playing “just like that” is a little interesting).
  • Purchase of furniture (suitable armchairs, chairs, sofas for those waiting in line and accompanying people) - about 50 thousand rubles.
  • Business registration - 5 thousand rubles.
  • Other expenses - 10 thousand rubles.

In total, it will take about 120-150 thousand rubles to organize a small shooting range with the provision of the simplest services. To open a professional shooting gallery, you will need to purchase special equipment, devices, the cost of which exceeds 300 thousand rubles.

What documents are needed to open a shooting range

To open a shooting gallery, it is necessary to open an individual entrepreneur by providing a photocopy of the passport, an application and a receipt for payment of the state fee to the tax office.

Do I need a business permit

To date, there is no need to issue a license to use pneumatic weapons. The main thing you need to open a shooting range is registering an individual entrepreneur and obtaining an activity permit.

Shooting range opening technology

Before opening a shooting gallery, it is necessary to determine the concept of the institution and the type of weapon used. Classic air guns are suitable for opening a simple institution. To run a more solid business, you need to use innovative laser guns. Naturally, with the second version of the concept, it is necessary to purchase special screens. But such an investment will help attract more young people who are interested in innovation.

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