Exercises

How to open a baby pool? Construction of country pools

The provision of paid services in the entertainment industry is considered a risky, but very profitable business. If the entrepreneur manages to guess the desires of customers, then the demand for such an offer is stable.

In the hot summer season, an outdoor pool as a business can become a very successful project. We offer to evaluate the potential pros and cons of this business idea, as well as draw up a rough plan for its implementation.

Pool as a way to earn

What do you need to earn on the maintenance of the pool? Not as little as it seems at first:

develop and offer clients various health and / or entertainment programs;
draw up a business strategy;
create a high-quality material base for the provision of services and business.

Obviously, opening a summer pool and using it only as a place where you can cool off and sunbathe is the minimum that an entrepreneur can offer clients. If you approach the issues of operating an outdoor pool more creatively, then on the surface you can find a number of additional sources of income that will make your business more efficient.

On the basis of the existing pool, you can provide services such as:

rental of gaming and auxiliary equipment;
the content of the mini-bar;
conducting training and health courses.

If everything is simple with the issues of renting equipment and the functioning of a mini-bar: it is enough to plan the costs for the development of these areas of activity, then educational and recreational work with different groups of customers raises a number of questions for a novice entrepreneur.

For example, how to correctly divide visitors into groups? The best option is age. Until five o'clock in the evening the pool is open as a children's pool, from seven to eleven o'clock in the evening - an adult pool.

Is it possible to ensure the safe operation of the pool for visitors of different age categories? Children and adults require different service standards.

For example, before opening a baby pool, an entrepreneur needs to take care of maintaining the required temperature in the bowl and thoroughly filtering all the water mass. It is equally important to think over and create an infrastructure for mothers and ensure the presence of a pediatrician.

Before opening a pool for older children, it is necessary to create safe and comfortable conditions for young visitors and accompanying parents, provide it with all the necessary equipment: starting tables, water slides, lighting, etc.

Attention! If you plan to open a children's pool only, consider renting a space at an existing fitness center, gym, or sports complex. So, already at the start you will find a fairly wide customer base. Many parents are not averse to spending time exercising while the child is engaged with an instructor in the pool.

Having outlined an approximate concept for the operation of the pool, you can begin to open a business.

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We open a business

Providing services for the use of the pool is a simple business in terms of organization.

Due to the fact that any commercial activity can be legal only after state registration, it makes no sense to consider the pool as a business without obtaining the status of an economic entity in the Federal Tax Service.

At the stage of preparation for registration, it is important to know. The choice of the organizational and legal form for the future enterprise depends on the conditions in which the business is opened and what is the strategy for its development.

if the pool is organized by several founders, the optimal form of the future enterprise is LLC;
if it is planned to attract investments or credit funds for the development of the enterprise, it is also impossible to do without an LLC.

In all other cases, it is enough to register as an individual entrepreneur. will help a novice businessman quickly get the necessary status.

Important! Any income received by an individual or legal entity as a result of running a business is subject to taxes.

Regardless of what status the enterprise will have, before starting the pool, it is necessary to obtain permits from the sanitary and epidemiological service, Rospozhnadzor and Rospotrebnadzor.

How much does it cost to open the pool

In order to open a modern, comfortable, cost-effective pool that meets all sanitary and fire safety standards, you need from 20 thousand to 2 million US dollars. The declared minimum will be required if the entrepreneur reconstructs an existing small pool or builds an outdoor pool, and the maximum is the creation of a new sports and fitness center from scratch.

To run an outdoor pool, you will need:

take a long-term lease or buy a plot of land for construction;
purchase a construction project;
perform construction and installation works;
put the object into operation;
hire staff (administrator, two nurses, two trainers, animator);
order an advertising campaign.

It is obvious that all the necessary events must be organized, focusing on their capabilities. If the project is low-budget, then it will be impossible to buy a piece of land at the very beginning. However, even with a small budget, it is not recommended to save on equipment and construction of the pool, as customers will quickly identify the lack of the required quality, and the project will incur losses.

How to Write a Business Plan for an Outdoor Pool

An outdoor swimming pool should include a definition of initial costs, ongoing costs and potential income. By comparing all these data, it is possible to calculate the approximate payback period for such a project.

As mentioned above, it will take about 20 thousand US dollars to open a small comfortable pool.

The current costs of its maintenance cannot be called modest. According to experts, they will amount to about 3.5 thousand dollars a month:

3 thousand dollars - settlements with personnel and maintenance costs;
0.5 thousand dollars - taxes and utility bills.

In order for the project to pay off during the first warm season (from May to September), it must earn at least $8,000 per month, that is, $300 per day.

While one admission ticket can cost up to $2.50 an hour, getting the planned income per day is not difficult.

In addition, in the evening the pool can be rented out for corporate events, parties and celebrations. Proper planning will allow you to quickly recoup your investment and reach a net profit.

Recently, it has become very popular to accustom babies to water from birth. After all, the pool is very useful, and after a few lessons your newborn baby will be able to dive under the water and stay on its surface with the help of an inflatable ring. The baby pool will help your child overcome their fear of water and feel confident in their new environment. But despite the great demand, there are now very few companies that have this business and provide a swimming pool for babies. Therefore, taking this opportunity, you can open your own business in providing a pool for mothers with their precious children right today using your own business plan.

Pool room

According to the plan, the first thing you need is a room. Its size will depend on the area of the pool. But once you open it for newborn babies, you don't need a lot of space.

You can open a swimming pool for babies on the territory of the kindergarten, having concluded an agreement before that. Here you will save on advertising, because mothers who bring their children to kindergarten will quickly find out about your business.

Also, depending on your financial capabilities, you must decide for yourself whether to rent a room, buy an empty facility or start building your own place. As practice shows, you have to build your structure from scratch, because it is very difficult to find a decent room in a good place.

It is very important when building your baby pool to check the construction company that provides you with their services. Only go with a firm that has a good reputation, satisfied customers, and financial strength.

It may take you two months to a year to build a children's pool. The main trouble will be the creation of the bowl itself and equipping it with a modern water filtration system, waterproofing, high-quality lighting and powerful heating.

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Getting permission

Taking into account that this business plan is designed to work with young children, you should take care of all the necessary permissions to open it in advance. The most important thing is the conclusion of the fire inspection and SES, which must be obtained before work begins.

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Equipment for pool and group

If you are using a business plan, you will need equipment that depends on the very specifics of the pool. you can install regular swimming lanes. To make your wellness complex popular, you can also install water slides. Particular attention should be paid to the water purification system. I must say that a more advanced cleaning method is ozonation, not chlorination. After all, ozonated water does not harm children's skin, and adults too. Do not forget also that the room should warm up well at any time of the year. Take care of high-quality thermal insulation.

Since swimming for kids is family (together with moms, dads, grandmothers), you can create special groups that will be trained under the guidance of a specially trained coach.

You can also open groups not only for babies, but also for older children who will learn to swim under the guidance of an instructor.

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Necessary costs

Starting your own business requires a good plan and a lot of expenses. At the initial stage, you will need from 500 thousand to 1 million rubles. If you do not have the necessary finances, but you really want to open a swimming pool for babies, you can draw up a business plan and invite a private investor to familiarize yourself with it, or take the necessary amount on credit.

To get to know about you, you need to spread information about the new water complex. First, this can be done in the area where the pool is located. This may be the distribution of leaflets in mailboxes, in antenatal clinics, in hospitals.

It is important to create an interesting and colorful website, because mostly young mothers are looking for the necessary information on the Internet. Therefore, you will not interfere with the quality promotion of the site. Distribute an ad on special Internet portals that are dedicated to the upbringing and health of children.

MS Word Volume: 38 pages

Business plan

Reviews (27)

When purchasing a swimming pool business plan, be prepared for the fact that this business will completely capture you, bring pleasure from work and a good income. That's just the costs will be impressive, since the construction of the pool is not only the creation of the bowl itself, but also the supply of the necessary communications, the presence of modern water filters and other important elements. The decor of both the room and the pool itself is also very important. It should be pleasant and comfortable to swim in it for both adults and children.

The site presents a ready-made document that is easy to use immediately after studying. It consistently indicates the stages of the implementation of the project, financial and marketing nuances. It is very good if your future pool is large enough, but with different levels of depth, the presence of a children's area - a "paddling pool". Thus, it will be possible to attract couples with children of different ages.

A good business plan for organizing the construction of a pool is the first step towards a profitable business that is long-term and very in demand. An increasing number of people choose healthy recreation, active leisure, and swimming in this case is the best solution. In the pool, along with a swimming complex, it will be possible to organize a gym, a massage room, a beauty parlor. All this will increase the profitability of the project and satisfy the demand for quality services.

If you drive and drive to the nearest body of water, and municipal pools do not satisfy the demand of everyone, it may be time for you to think about how to open your own pool. True, this is only possible if you have a solid initial capital. Building a swimming pool from scratch requires a significant investment in the business - at least $2 million. This amount includes the cost of the construction of the building itself, the purchase of equipment for the pool, the design of additional premises.

It will take about 3-4 years to recover the costs of opening the pool and start making a net profit. This is provided that you manage to effectively promote your business, attract the attention of visitors, and ensure high attendance. There are options for renting a suitable building or buying out an old building and then renovating it - in this case, the cost of starting a business can be reduced. It is important to comply with all the requirements that apply to structures of this kind. Otherwise, money will be thrown to the wind.

In order to open your business - a swimming pool, you will need a room with an area of at least 2000 square meters. m. A more accurate area depends on what attendance it will be designed for. A typical project of a sports and recreation pool provides for the presence, in addition to the pool itself, of a gym, sauna, and gym. It will take at least a year to build such a complex from scratch. The main cost in the construction of the pool is the bowl itself, equipped with a water filtration system, heating, backlighting and a waterproofing system.

There are serious requirements for opening a public pool as a business. The entrepreneur should apply for permission to the Committee for Construction and Architecture, and the process of obtaining the coveted piece of paper can drag on for many months. In addition, you must have the appropriate permits from Rospotrebnadzor and Pozhnadzor. As with other types of construction, it is necessary to conclude contracts with utility providers in time - heat, water, electricity.

When planning to build your business and organize a swimming pool, you need to pay close attention to related areas - a bar, installation of vending machines with coffee and drinks. An outdoor pool, as a business, requires dry closets and other amenities - changing rooms, showers. If in the business plan you take into account such a nuance as the presence of a children's pool, a "paddling pool", a bowl for teaching swimming to babies, you will have more customers, as people will come to the pool with whole families. By the way, think over the payment system, the availability of subscriptions, discounts and bonuses in advance.

If you have no experience in such matters, you should not be embarrassed. Take as a basis a professional example of a business plan for opening a pool with ready-made calculations, which will become a kind of guide for you in building a pool. With its help, it will be easier for you to settle all the difficulties and problems, understand the intricacies of this type of business, and find the only right solution in a difficult situation.

Swimming Pool Business Plan Reviews (27)

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Pool business plan

Sergey

Sergey, thank you, we are working on writing business plans and making them really high quality. All the same, we have been doing this for several years, and it is much more difficult to earn a reputation than to lose it. We hope that everything will work out for you, we wish you success.

Pool business plan

Timur

Timur, we agree with you that the calculations are based on our financial model, which is based on certain investments, which may differ from those planned by you. In this regard, it is necessary to refine the calculations, taking into account your capabilities, but there is also an additional benefit from this, you thoroughly understand the economics of the enterprise, which allows you to more confidently and effectively manage it in the future. We wish you good luck in your endeavor.

Pool business plan

Arthur

Arthur, thanks for the compliment. Indeed, the real cost of the document is much higher than we ask for it, but this is the essence of the project, so that as many entrepreneurs as possible can take advantage of high-quality business plans and successfully implement their plans. We wish you the same, we are sure you will succeed.

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Pool equipment
Preparation of documents
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A private pool is no longer a rarity today - there are such facilities even in small towns. Organization of your own pool requires considerable costs for its design, construction, maintenance and repair. However, investments in the project, according to experts, are quite reasonable - a private pool pays off in just 3-4 years. And a small, budget pool measuring 10 by 4 meters will pay off even faster - the initial investment should return in 2 years ...

Despite the fact that there are more and more private pools every year, their total number in the cities of the Russian Federation is not yet able to fully satisfy the growing demand. So, marketers have established the average value of the population's need for pools. In another way, it sounds like an indicator of the area of the water surface of the basin per capita. For large and medium-sized cities, this value is 14-19 m2 per 1000 inhabitants. For small towns, this figure is slightly higher: 30-40 m2 per 1000 inhabitants. Thus, a city with a million inhabitants needs at least 30 large pools.

How much money do you need to invest to open a swimming pool

If you decide to open a private pool, then you should know that investments in the project can amount to several million dollars. Costs largely depend on the size of the future pool and the availability of space for its installation. It is logical that the construction of a new facility will cost much more. In addition, serious investments require the arrangement of the pool, construction work and the purchase of equipment.

Choosing a room for organizing a pool

For the pool, a room with an area of 1500 square meters is required. meters. There are several ways to pick up such objects:

Buy out an old building, for example, sports complexes that are inactive or in disrepair. As a rule, such buildings are owned by the local administration and are purchased at auction.
Rent a room in a business center. In this case, the start-up costs will be much lower, but you need to be prepared for high fixed costs. Renting premises with an area of more than 1500 m2 cannot cost less than 500 thousand rubles per month.
Build a turnkey swimming pool - a ready-made health complex. This is the most expensive and longest variant of organizing a business. It is necessary to select a plot of land and obtain a building permit. The construction of a turnkey pool can take up to 1.5 years.

The pool project is ordered from specialized organizations and for a pool with a volume of 500 m3 it will cost from 70 thousand rubles. The construction of a reinforced concrete bowl will cost 5,500 rubles per 1 m3. Plastering and waterproofing work will take another 600 rubles per m3. Finishing works cost from 650 rubles per 1 m3, installation of equipment - 15% of the cost of equipment, commissioning - about 8,000 rubles.

How much can you earn on pool services

According to experts, the swimming pool "by default" cannot be unprofitable. The demand for such services is so high that about 50% of the time of the pool is taken by companies that purchase subscriptions for their employees. In addition, by installing additional equipment in the swimming pool, you can earn on such services as: solarium, massage, gym. According to experts, the income of a swimming pool can be increased by 10-15% by installing two baths: an adult (main) and a children's.

Most pools are open 15-16 hours a day, approximately 270 days a year. The rest of the time is spent on holidays and sanitation days. Attendance in autumn, winter and spring is about the same. The decline is observed in the summer (holiday season), when the pool is visited by 2-4 times fewer customers. But the period of "downtime" can be used with benefit, for example, send the pool for the next repair and modernization.

The profit of swimming pools, according to some calculations, ranges from 5 to 40% of the amount of annual costs. At the same time, most of them provide preferential and even free subscriptions to schoolchildren and students.

The costs of the pool are made up to a greater extent of the cost of paying wages (40%) and the cost of maintaining the facility: electricity and heat supply. The payback period for a swimming pool, according to various estimates, is from 3 to 5 years.

Step by step plan to open a private pool

A commercial project to organize the operation of a private pool should begin with a detailed study of the supply and demand for these services in the city / district. Only after making sure that the business project has real development prospects, you can begin to address the following issues:

preparation of a business plan;
registration of an individual entrepreneur or legal entity faces;
search/construction of suitable premises;
registration of necessary documents;
formation of staff;
purchase of equipment.

In addition to performing the above tasks, you need to conclude contracts with companies that deal with garbage collection, disinfection, disinfestation, etc.

Pool equipment

The main item of expenditure in this area of commercial activity is the purchase of equipment for the pool:

illumination and illumination;
pipes and fittings;
pumps;
device for heating water;
filters and automatic water purification stations;
dehumidifiers (to maintain comfortable humidity in the room);
stairs with rubber mats;
"water vacuum cleaners" (clean the bottom and walls of the pool from dirt).

Preparation of documents

The use of a private pool for commercial purposes is possible only with the following papers:

Documents on registration with the Federal Tax Service, social and medical insurance funds, statistical authorities and the Pension Fund.
Permits from local authorities.
Contracts with utilities.
Permits from Rospotrebnadzor and SES.

The procedure for preparing the listed documents takes a lot of time, so you can start it immediately after obtaining the status of an individual entrepreneur or legal entity. faces.

Taxation system and OKVED

Before writing an application for choosing a tax regime, you need to find out from the Federal Tax Service whether this line of business is included in the list of UTII payers. It is this tax that is the most rational according to most criteria. An alternative option is the STS, a system that will allow you to pay 6% of the total revenue or 15% of the profit of a private pool. In the all-Russian classifier of types of activity, the use of a private pool for commercial purposes has a code - OKVED 92.61. The presented abbreviation with numbers is indicated in many documents and reports of the company.